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5 Advantages of Sending Email Using A Cloud

by MigoSMTP Team

November 26, 2020

Advantages of Sending Email Using a Cloud

Sending email using a cloud-based SMTP server has many benefits for growing businesses, saving you time and streamlining your costs. Customers began with custom systems, but as usage increased, they found that their current email infrastructure did not have long-term appeal in the bottom line. So they found more cost-effective ways to manage their email and found outsourcing the solution of their choice.

If you are still managing your own custom email system in-house and are considering making the switch, consider the following benefits that can provide outsourcing your transactional email to an SMTP mail server.

5 Advantages of Sending Email Using A Cloud

Lower Cost

Outsourcing your email to a cloud-based mail server is cheaper than your own. When calculating the true cost of maintaining your own email infrastructure, you should consider the costs of staffing, hardware, software, maintenance, storage, and ancillary channels such as mobile – all of which increase over time, especially when you Grow.

Easy Updates

One central point is the ability to upgrade and configure software that can be deployed system-wide, eliminating common headaches and saving an extraordinary amount of time and time.

Rapid Implementation

Adding users is faster and more efficient. This is particularly helpful for companies that add large volumes of users on an ongoing basis.

Pay as You Go

Instead of increasing the upfront expense of purchasing hardware and software, you can simply pay for what you need right now and increase your usage based on actual need rather than perceived need. In this way, companies realize savings immediately after making the switch.

Expertise

When outsourcing your email to a reputable provider, you get a team of individuals. And it can serve as your external email operations team, focused on email delivery problems.

While all of the above are excellent reasons for choosing an SMTP service. Perhaps one of the most important reasons is the business advantage of outsourcing your transaction emails. In doing so, you can focus your development resources on creating revenue-generating products.

For more related information, You can check Mailcot and Migomail.

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User-Generated Content

by MigoSMTP Team

November 25, 2020

User-Generated Content

You know how you can win the trust of people about your brand. Certain people know that user-generated content plays a huge role in business or in email marketing campaigns. If we look at 86 percent of people who believe in a brand only after listening to other people. It is very important to have brand awareness in today’s world.

- When more people talk about when you’re not in the room, it’s a good sign for your business because it means that their customer experience with your product has been very memorable and they’ve shared their experience with people.
- “Feel Authencity and Authencity build trust“, You can make good faith when someone feels confident about your product. If the brand owner talks about himself, people will not believe, but he will trust the same thing by listening to his friends and from any stranger.
- Its Build Community, provide a service to the customer that will make a tremendous impact on the customer’s life.

4 Points to Encourage Customer to Create User-Generated Content for Us

1.Don’t Afraid to Ask

Ask the customer how they liked your product, whether it was a positive experience or not. Sometimes it happens that people do not respond themselves, a lot of tactics have to be used and asked for feedback or review.

2.Give some Incentives to your Audience

You have to put some such strategy that your product can reach a lot of people, through social media, blogs, comment section, and many other ways. Like if you give money to people, they advertise your brand on their blog, video, or social media account or advertise a product of one of your brands. And if someone is buying your product because of them, then they will get some brokerage. By doing this, people will automatically promote your brand in front of many people.

User-Generated Content

3. Become Customer-Centric

You should do such a thing that you can become a center of attraction for people, make a point so that people start talking to you, such as participating in social work, bringing some entertainment humor, tell people about a real-life event that relates to your brand.

4. Collaboration

Collaborate with an influencer, collaborate with those who have a lot of audiences. So that you get a lot of benefits and make good trust with people.

If you want to run your Email Marketing Automation Campaign and grow your small business slowly. You may Check Mailcot and Migomail

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Essential, The 5 pre-made sections needed to personalize your e-commerce email

by MigoSMTP Team

November 25, 2020

Shift your automated email marketing into hyper-drive by pre-defining 5 key segments based on fine-grained customer information and behavioural data:

Personalize your e-commerce Email marketing has long been the cornerstone of any successful eCommerce operation. And, to a large extent, where email campaign segmentation and hyper-personalization were once considered optional, this is no longer the case. Together, they have redefined the rules for building automation, dramatically increasing the relevance of automated campaigns for online shoppers. With this in mind, you would do well to include both types of activities in your email marketing playbook, lest you lose out on customers and leave money on the table.

personalize your e-commerce email

Segmentation and Hyper-Personalization – personalize your e-commerce email

To drive home the point, consider the following: The DMA (Data & Marketing Association) study found that fragmented emails can generate up to 58% of all email revenue, while personal emails result in non-personal high transactions. Occur. Rate can be up to 6 as against email.

Now, imagine if you could leapfrog the issues faced by many of your peers. And combine the power of these two proven email marketing tools to hit your eCommerce business sales goals. For example, what if you could use hyper-personalization to improve your mailing list? Well, no more dreams. You can easily capture the benefits of segmentation and hyper-personalization by using top-quality email marketing platforms and initially using 5 strategic segments.

One of the best ways to leverage this in-depth customer data is to use it to create pre-made segments, where the data is used to create criteria to segment your customers into more precise groups called You can associate with hyper-personal marketing.

Pre-defined segments that you can readily create in your email marketing system, which I consider must-haves for E-commerce businesses:

First-time or recent customers

Cash in on the high profitability of repeat sales by the dynamic segment. First-time or recent customers and provide them with a more suitable customer journey.

Despite the fact that retaining customers is cheaper than new ones, a 5% increase in retention rates can increase profits from 25% to 95%.

You can take advantage of this opportunity and establish long-term relationships. Using dynamic segmentation with new clients. Dynamic segmentation allows you to use real-time data to automatically segment customers that meet certain pre-defined criteria.

Lapsed Customers

Use specialized re-engagement emails based on specific customer data points. Putting lapsed customers in their circle. It can be difficult to please some customers. One day, they may show interest in your products, even shopping. And the next day, they can turn cold.

Once you fragment lapsed customers, you can pull them back into your sales funnel via a re-sale email. Depending on what you already know about them, you can including any hyper-personalization data on the file.

Loyal Customers

In short, for customers who are obsessed with your products and service. For example, provide more of them through cross and up-selling.

Fact: Loyal customers are more likely to buy other products from you. A study by Bain & Co. revealed that around 70% of Gap Online customers would consider buying furniture from Gap, while 63% of online grocery shoppers would buy cosmetics and OTC medicines from their online Gaydar.

Therefore, a pre-made segment for loyal customers will simplify your upsiding and cross-selling efforts. Using your shopping history, send relevant recommendations to your fans that may inspire them to place additional orders.

Having a loyal customer segment gives you a great opportunity to convert your enthusiasts into brand advocates. Offer them special deals, special discounts or even “cash-back” for each referral they indicate to your business.

For more related information go and check out migomail and telcob.

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New Email 3 Little known Technique in Marketing

by MigoSMTP Team

November 25, 2020

Little known Technique in Marketing are:

New Email 3 Little known Technique in Marketing

Depersonalization

Technique in Marketing, Any personalization is not new privatization. We are not only desperate for {firstname} in the subject line of email marketing we receive from marketers. We are actually repealed by this. Privatization was originally invented ‘as a way to flag one’s attention, based on the old truism that “there is no sound to anyone more than one’s own name”.

But, then the marketers put their hands on it (doh!) And now it is a sign that you are going to the market. People who really know me, and who are my priority to read and respond to, will never put my {Firstname} in the subject line.

It is now a marketing flag, and as they do all other marketing flags, listeners develop banner-blindness to protect themselves from noise.

Instead of clunky and unnatural {Firstname} personalization, NEW EMAIL MARKETING has technology # 1 personalization. When we are eager to explain all the exciting benefits of our product or service, his subject line is short and casual and he does not sell or state anything.

Noah does not use a salutation, and jumps right into the message, even starting his copy mid-sentence in the preview text (extremely important because it serves as a 2 subject line).

Both the subject line and its preview text feel incomplete and accidental, as if from a friend, not over authenticated or predetermined as if it happened at the hands of the entire marketing department.

Getting Past Promotions Tab

65% of emails are opened first on mobile. This is great news but there are a couple of takeaways:

1. You MUST Mobile-Optimize all Email Campaigns.

Watch out for high opens but low clicks.

This may mean that your content is not good, but if you are reasonably confident that your content and lead-up are decent, it may cause:

Lack of Mobile Optimization.
Only because most people do not like to click on things on their devices because it takes them out of the app they are on.

Mobile can be a very big secret weapon to get past priority inboxes, but only if you create a campaign with a MOBILE-FIRST-ATTITUDE.

2. Mobile-Based Follow Ups

Another approach is to follow up mobile-based to sign-up because remember that most mail apps have no promotional inbox.

If they have just signed up, and you are also receiving their phone number, you can send them an SMS as an immediate confirmation, so that they can check your confirmation, just as on the device they previously are from.

This will be especially meaningful for your welcome email or other confirmation such as your important transaction email.

3. Use Your Thank You Page to Remind People to Look for Your Welcome

Don’t forget to use your email signup thank you page to remember recent customers / sign ups. That you have just sent them a confirmation and they should look for it now.

Pre-Targeting and Retargeting

Email pre-targeting is another great way to heat up your list. For a prominent, conversion-oriented email campaign before sending the campaign.

Yes, I meant pre-targeting, not just retargeting.

Here’s How Pre-Targeting Works:

Identify your recipient list and export them for specific targeting in paid campaigns. Through FB Custom Audiences, Twitter Tailored Audiences, and / or Gmail AdWords.
Advertising focused on Brand Awareness; Never create your campaign about “Hard Sell”.
Send your Email Campaign.

Be sure to use basic general knowledge about that recipient list.

You do not have to micro with your partition. Even creating some broad categories of recipients will make your ads perform better. And will also improve subsequent email campaigns.

As a bonus, you can run again and again after your email campaign is gone.

Here are Additional Ideas for Post-Campaign Retargeting:

To subscribers who never opened.
Subscribers who opened but didn’t click your CTA.
To subscribers who opened MULTIPLE times but didn’t click your CTA.
Subscribers who opened clicked the CTA but didn’t convert.

For more related information, You can check Mailcot and Migomail.

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Email Marketing Future Trends 2021

by MigoSMTP Team

November 24, 2020

Email Marketing Future Trends 2021, the trend of email marketing is going to be very good in the times to come. Many professional people use email, people open their email every morning and evening to see what has come new

Even today, we get a lot of information through email, such as

a sale has been made on any e-commerce sites on a product, or
a new product has been launched,
or an offer sale email,
or an announcement email,
or a traveling site’s email, and more Information emails.

So by using email marketing tools for all these, you can convey your information to your subscribers. Email campaigns are the right way where you can send emails to multiple users at a time and engage.

Email Marketing Future Trends

In 2021, there are many ways by which you can increase the future trends of email.

1.Mobile Screen Optimization

Today, 40-70 percent of people see and read email on mobile. Accordingly, it is important that the email be mobile-friendly, that if the subscriber opens the email in the mobile, then it should be seen in proper formatting.

The text should be large and fit according to the mobile screen and a column should be used to write the text. Pictures should also be adjusted according to the mobile screen and use a compressed image. There should be a call-to-action button that redirects in the right direction.

2. Use Dark Mode in Email Marketing Future Trends

Dark mode affects email content. Simply put, the light color of the email is highlighted and the darker colors light up. Because people use dark mode to easily see colors with their eyes to improve their user experience. People use dark mode to easily see colors with their eyes to improve their user experience. You always have to note that the experience of reading email should not be different for the user. If your email is too bright or the color is invalid on dark mode, the user will close or delete your mail as soon as they see it.

The popularity of dark mode is increasing, due to which the consumer gets a good experience. When users prefer dark mode to make things easier on the eyes in low light environments – such as when sleeping before a night watching email once.

3. Email Accessibility

Accessibility means that your email is going to the right person and you can understand what is in this email. Design your email in a way that is easily accessible. Here some points for Email Accessibility :

Use Large and easily readable font
The content should be short and easy to read. Write content that is useful to the user and uses less difficult words.
Us White space
Use a perfect color, where dark background use a light color for text and light color background use a dark color for text.
Use button .i.e. the Call-to-action button, when the user tap on this button it redirect the user to the right place.
Design a responsive email so that if the consumer opens the email on mobile or desktop realized the same experience.
Subject line precise and catchy
Always use semantic tags, such as use <h> tag for heading, <p> tag for paragraphs, <b> tag for bold when we want to highlight any word or line, <alt> tag use in the image when the image is not loaded, it can be detected by alternative text from whom this image belongs

4. Customer Feedback, Rating, and Review

93% of people see a review, so only after seeing the review they believe in anything. So be sure to provide reviews, ratings, and feedback in the email.

5. Social Media with User Generated Content

People trust a brand even when they hear about that brand from someone else. User-generated content is what the user has generated for your brand whether it is in the form of an image, or review, or rating or comment, or more. 87% of people can build trust in any brand by viewing user-generated content.

If someone has said something about your brand on social media, then give a link to that social media on your email so that the customer can see for themselves what the user has written for your brand.

6. Use Responsive Image and Video

Pictures and videos are a means by which you can build a good reputation in the mind and eyes of the customer. So whenever giving a video or image in an email, it should be responsive.

7. Brand Story Telling

Brand storytelling is one such way where you can give a new identity to your business through art where you can develop a positive relationship with the people and give an emotional response along with an inspirational message..

If you want to run your Email Marketing Automation Campaign and grow your small business slowly. You may Check Mailcot and Migomail

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Dissimilarity Between Lead Generation and Lead Nurturing

by MigoSMTP Team

November 24, 2020

Lead Generation and Lead Nurturing

Lead Nurturing

Lead Nurturing is building relationships with potential customers, even if they are not currently looking to purchase a product or service. They may have signed up online to receive your newsletter or follow you on social media, but they are not necessarily ready to make a purchase. In traditional consumer buyer behavior, they are probably still on valuation or awareness – so a difficult sales call will not work at this level.

Now that you have some leads, which are all in various stages of the buying process, what can you do to increase the likelihood of converting these leads into sales? The answer is: Lead Nurturing. It is not enough to simply collect leads and hand them over for sale. It is important to understand that each lead is different, and should be handled as such.

Because not all leads are ready to buy the moment, it is important to interact with your leads and determine which stage they are on. Are they just hearing about your products and services? Or, have they been searching for the right products and services for some time and comparing your offerings to their competitors? Just because a lead is not ready to buy this immediately, does not mean that they are not nearly ready to buy. This is the only way to find out where they want to ask, but first, you have to establish trust.

Nurturing leads begin after a company has potential customer contact information and can personalize communications with it.

Lead Generation

This is key to the commercial sales process. Feeding leads into the sales funnel, qualifying leads by phone call, meeting, or sales call. And then converting hot prospects into actual sales. Lead generation is undoubtedly an integral part of the overall sales process. But what is it, exactly, and why is it so important.

Need of Lead Generation

Lead generation is the process of generating excitement around specific products and services. In order to bring potential new customers into the sales pipeline. This can be done by way of inbound or outbound marketing, each of which has its advantages and disadvantages. And so should be used in combination with the highest success rate.

Outbound marketing is an aggressive form of lead generation, and may not appeal to certain types of buyers, so it is important to research your specific market before you dive too much into this type of campaign. Examples of outbound marketing include cold-calling, face-to-face direct marketing, television, radio, and print advertising. Disadvantages of outbound marketing are that it is difficult to measure, can be turned off for some buyer types, and can be quite expensive with a low return on investment.

Inbound marketing is a less aggressive form of lead generation, which allows potential customers to find their way. For information about your products and services. And encourages them to request additional information via a lead form or other method of capturing contact information for follow-up.

Lead Nurturing Throughout the Sales Process

Be sure to check in regularly, but not so often that you drive your leads crazy. By sharing relevant and appropriate content at the right stages of the sales process. Your message is likely to reach the right people at the right time. If you want to talk about pricing with someone who is still not fully understood. The benefits and features of your product, you can scare them. Or discontinue the product altogether if they are pushed too hard. It is about listening to your leads and taking them through the sales process to you. Push them when they are not ready.

For more information you can check Mailcot and Migomail.

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5 Best Practices for E-mail Marketing Testing

by MigoSMTP Team

November 24, 2020

Here are five pro tips for email testing:

E-mail Marketing Testing

Keep it simple : E-mail Marketing Testing

Test the basic elements first: subject lines, “from” names, and email copy. It does not take too much time or creative work to come up with some simple tests.

Standardize email send times : E-mail Marketing Testing

When running any A / B test, make sure to normalize your sent time. Even a 30-minute difference can change the results of your test. Do your best to send emails simultaneously to send the optimal time to your customers.

Choose your sample sizes wisely : E-mail Marketing Testing

If your sample size is too small, you can actually say a winner without one. As a good rule of thumb, make sure you have at least 1,000 observations for any test. For example, if a subject line exam is underway, you need to make at least 1,000 openings per email to see statistical significance. If you did not find the significance, you should run the test again and collect the data.

Test one element at a time : E-mail Marketing Testing

It wants to test more than one variable at a time, because the more you test at once, the bigger the impact you can make and the faster you can improve. But the challenge is that you will not know the individual improvement or decline in each variable. Test one variable at a time, measure the results and roll out the winners in your new email over time.

Listen to your test results : E-mail Marketing Testing

You will see the test result which has no meaning. You do not want to believe your eyes. But email marketing is not a cupcake competition. The best, most engaging email may not be the most beautiful or your favorite. Trust the data and your email results will be starred! [: Gb]

For more related information you can visit migomail and telcob.

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4 indication you should investing in E-Mail Marketing Automation

by MigoSMTP Team

November 23, 2020

Here are four signs that it’s time to implement automation :

E-Mail Marketing Automation

Your Leads aren’t Prepared : E-Mail Marketing Automation

You can collect a large number of leads. Creating a stylish list in marketing automation software programs allows you to apply any criteria for segmenting. Then, when you will have a new arrangement for sending or sending the latest blog posts or webinar announcements, you will be able to easily select the list of people who may be eager to receive it.

A social monitoring feature allows you to view a particular stream based on contact lists and other criteria.

You are Piecing together Too Many Marketing packages : E-Mail Marketing Automation

No one has the time to combine that marketing automation software program. Everyone’s abilities (and extras) so the entire hit is in an area you need to run a hit inbound advertising approach. When it comes time to run the report, all you need is a place. Sharing important facts with other group-individuals only asks for one login.

Your website isn’t always generating Leads : E-Mail Marketing Automation

You have set up a “Contact” form and you are expecting a lead. Since people usually go out for a business only when they decide to hire you. “Hey, I like your web. Page, but now you’re not promoting on Google any more than the actual promotion.

Capture figures from them when they are not within the level of scrutiny through top notch premium content content in a change for any tampering information. An easy landing is the landing page creation software and is exposed to the action generator.

Your Leads aren’t becoming customers : E-Mail Marketing Automation

Perhaps you are using a landing web page application and generating calls for movement, but you may find that running on new leads is simply overwhelming. With marketing automation, you can easily create lead nurturing emails, which you set in the workflow. Here’s how it can work.

A new viewer is generated when the website viewer fills the form to provide the downloaded content.
The brand new lead gets a “thank you” email with a link to re-seize the requested content.
The lead receives a series of carefully crafted email messages (probably 3–5 days apart) designed to provide useful information related to the original content offering.
The leads receive an email inviting them to try a free trial, get a demo, or schedule a free consultation.
You get an email alerting you that the lead has made it through the workflow. This email may also contain information on their interest and level of interest.

For more related information you can visit migomail and telcob.

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Significance of Email Marketing Security

by MigoSMTP Team

November 23, 2020

Email marketing Security is becoming largely digital, email. Specifically, has become a huge driver for generating more leads, conversions and ultimately revenue.

While this may sound simple, just click and send an email away. We have at least one full inbox of concerns. Email is one of the most valuable online distribution channels. But it is at least safe with the personal information of the people at stake.

At the end of the day, it is not about making sure that your marketing campaigns are effective. But it is also protecting your brand’s reputation and helping your customers past, present or future. Falling for potential scams and cyber attacks like the most common one for Email Marketing Security: Phishing.

Email Phishing – Email Marketing Security

Phishing is a type of social engineering attack that is often used to steal user data, including login credentials and credit card numbers. This is when an attacker, as a trusted entity, deceives a victim into opening an email, instant message, or text message. The recipient then cheated by clicking on a malicious link, which could lead to installation of malware, freezing of system or revealing sensitive information as part of a ransomware attack.

Phishing is a highly successful strategy for hackers to get what they want, and marketers need to be extra careful. Email phishing has a huge impact on email email campaigns, so it is important to know the warning signs.

Significance of Email Marketing Security

There are Some Warning Signs When Identifying Potentially Spoofed or Phishing Emails:

Urgency Detected: If the email message seems capable of promoting a sense of urgency or in the direction of marking it of high importance. Counter-intuitive, emails that can be spoofed pay particular attention to emails that demand feedback “at your initial convenience” and call on specific tasks, such as verifying information online. Typically, urgent cases are handled over the phone, so when in doubt, do a double check via another mode of communication.
Personal Information Request: If you asked for personal information or click on the link to verify your identity, for example, be careful. For example, banks will never ask you for personal information over email. It only takes a second to verify the link to proceed to click or download. An attachment and that can save you from having to deal with a heavy burden. And the consequences that come with a phishing attack.
Poor spelling and grammar: We are all humans and make mistakes. Then there is every reason to be suspicious. Since a reliable and professional unit rarely makes many soft typos.

Significance of Email Marketing Security

For more related information you can check Mailcot and Migomail.

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How To Ensure That Email Protection Is Secure For The Organization

by MigoSMTP Team

November 23, 2020

Email Protection is paramount whether your correspondence includes political secrets, personal information or business data. Read on for our list of best practices for keeping your email safe. An email was the first “killer app”. It quickly became an expensive, passive curiosity, where users had to buy digital tickets to send each and every email, something so ubiquitous that on average, people have 3 email addresses, even if they use it regularly. Do not do them. Setting up a free email account is easy. You can do it literally in minutes.

Maybe we shouldn’t strike, we certainly should, and here are some simple ways to help improve the security of your email.

These are 6 things you probably already know but have been out of your mind for some time, so let’s review:

How To Ensure That Email Protection Is Secure For The Organization

1. Implement and Promote an up-to-date Email Policy:

Evaluate the use of email in your organization and establish whether the behavior is reasonably secure and the location of any potential threats. Choosing the right email provider is another important decision as some do not provide enterprise-level security.

Create a comprehensive email usage policy and ensure that employees are aware and helpful about it by making it user-friendly with examples for clarity. Governance support can ensure the success of the policy.

2. Consult your IT Department:

If your firm has a technology department, ask what its standard is to protect email from potential hacking.

For example, Cavoukian says, internal emails sent to his office are not required to be encrypted because those emails reside on the organization’s secure intranet servers.

3. Encryption:

Your second line of defense is some form of encryption. If you are not using an encrypted email system for business, you should upgrade immediately. Otherwise, you’re essentially closing your front door with a deadbow, and widening the back door, above which a neon sign is visible. As you can imagine, this provides somewhat inadequate protection.

4. Use a VPN:

A VPN (virtual private network) adds additional security to email by encrypting and routing all Internet traffic through the VPN provider’s servers.

A multitude of enterprise VPN services are available. Establish the required authentication levels and management controls. Choose one that can meet your specific needs, who will be connected and how. Free open source options are also available but can be complex to install and use effectively.

5. Provide security awareness training:

People are the weakest link of any security system and to be the first line of defense and file-sharing, workplace collaboration and mobile devices have to bring new threats that are not always understood. A security awareness program can ensure that staff email are protected from any developing threats as they develop as new education threats.

6. Install effective antivirus software:

Install antivirus software that prevents, detects, and removes threats. The program used should scan incoming emails and attachments. And prevent spam, remove viruses, phishing, worms, malware, ransomware, Trojans and any other threats, both incoming and outgoing. It should be automatically and continuously updated to protect against any new threats as they emerge.

For more related information you can check Mailcot and Migomail.

Email Delivery

Alternative for

Industries

Contact

Support

MigoSMTP Team

Advantages of Sending Email Using a Cloud

Lower Cost

Easy Updates

Rapid Implementation

Pay as You Go

Expertise

4 Points to Encourage Customer to Create User-Generated Content for Us

1.Don’t Afraid to Ask

2.Give some Incentives to your Audience

3. Become Customer-Centric

4. Collaboration

Shift your automated email marketing into hyper-drive by pre-defining 5 key segments based on fine-grained customer information and behavioural data:

Segmentation and Hyper-Personalization – personalize your e-commerce email

Pre-defined segments that you can readily create in your email marketing system, which I consider must-haves for E-commerce businesses:

First-time or recent customers

Lapsed Customers

Loyal Customers

Little known Technique in Marketing are:

Depersonalization

Getting Past Promotions Tab

Pre-Targeting and Retargeting

1.Mobile Screen Optimization

2. Use Dark Mode in Email Marketing Future Trends

3. Email Accessibility

4. Customer Feedback, Rating, and Review

5. Social Media with User Generated Content

6. Use Responsive Image and Video

7. Brand Story Telling

Lead Generation and Lead Nurturing

Lead Nurturing

Lead Generation

Need of Lead Generation

Lead Nurturing Throughout the Sales Process

Here are five pro tips for email testing:

Keep it simple : E-mail Marketing Testing

Standardize email send times : E-mail Marketing Testing

Choose your sample sizes wisely : E-mail Marketing Testing

Test one element at a time : E-mail Marketing Testing

Listen to your test results : E-mail Marketing Testing

Here are four signs that it’s time to implement automation :

Your Leads aren’t Prepared : E-Mail Marketing Automation

You are Piecing together Too Many Marketing packages : E-Mail Marketing Automation

Your website isn’t always generating Leads : E-Mail Marketing Automation

Your Leads aren’t becoming customers : E-Mail Marketing Automation

Email Phishing – Email Marketing Security

There are Some Warning Signs When Identifying Potentially Spoofed or Phishing Emails:

These are 6 things you probably already know but have been out of your mind for some time, so let’s review:

1. Implement and Promote an up-to-date Email Policy:

2. Consult your IT Department:

3. Encryption:

4. Use a VPN:

5. Provide security awareness training:

6. Install effective antivirus software:

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