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Email Hosting

B2B Marketing, Digital Marketing, Email Hosting, Email Marketing

Aware What Is Email Personalization ?

 

Personalization email is sent by companies using subscriber’s data. It provides them with more good offers and ensures a possitive communication experience. Personalization means a lot for email marketing. Since it allows us to send more relevant emails. Based on personal information that users regularly share when subscribing to an email newsletter. Therefore a wide range of options for personalized email is there. For instance, from mass emails and personalized subject lines to behavior-based trigger emails abandoned cart email, reactivation email, and birthday emails.

Personalization

Advantages Of Using personalization:-

 

 advantages of email personalization

 

  • Boosts ROI– If we master personalization in our email campaigns, we can expect our revenue to increase by 5-15%.
  • Better Engagement- 91% of people are more likely to buy from companies because they send personalized emails.
  • Improves Sender Image- A high-level involvement of personalization adds to email marketing results in fewer spam problems and lower unsubscribes rates. It has a positive impact on our email delivery.
  • Motivate Users For Sharing Data- 83% of users want to share their data with brands because that enables personalization.
  • Increases Open Rates-Identified by the subject line. Personalized subject lines lead to 50% more opens.
  • Helps To Create Relevant Content- Company subscribers describe their products and services more creatively, engagingly and tailoring them to the right audience.

 To make Emails Personalized:-

 

to make emails personalized

 

  1. Segment Mailing List- Segmentation is a method to divide subscribers in different groups with common things like gender, age, location, etc.
  2. Personalize Subject Line- Add a subscriber’s name in the subject line as calling a person with a name. However, is a first step to build trust.
  3. Send Triggered Mail Based On Behaviour- Automated emails are triggered according to the user’s action. These emails tell people that we care about them and giving them a friendly feeling.
  4. Allow Subscribers To Set Preferences- Add preferences block in the email footer to gain credibility. It helps to build a trusting relationship with the audience.
  5. Inform Users About Privacy Policy- As a result, the confirmation email explains the way we use subscriber’s data.

 

 

B2B Marketing, Digital Marketing, Email Hosting, Email Marketing

What Is Email Copywriting And It’s Huge Advantages ?

What is Email Copywriting?

Image result for email copywriting

Email Copywriting is an actual copy of the words in our email subject lines and the content of the body. Unlikely, it is a way of expressing our idea to convince prospective customers to convert. Therefore, some unique qualities that deserve serious consideration like:-

  • Brevity
  • High level of persuasiveness in email copywriting
  • Emphasis on the connection between the subject line and CTA
  • No fluff, filler or tangents

The Best Email Copywriting Services convinces the reader to not only consume the entire email but also to engage with it. Clearly, in most cases, it means clicking the mail in the email your CTA and arriving at our desired page to convert on an offer. In addition, email copywriting consists of some tips for engaging content subscribers for reading which are nailing the subject line, preview the text, email copywriting needs to be personal, avoid industry jargon as we already know a lot about our industry, keeping in line with the conversation tones.

Also, we have to choose our words carefully and if we are writing several words in copywriting then we are doing wrong so we have to keep it in a short and concise manner.

Way Of Writing An Email Copy:-

Image result for email copywriting

  1. Finally, we must start with a specific goal for knowing what are subscribers do after opening and reading the email.
  2. In addition, maybe we are promoting a flash sale, launching a product, driving traffic to our latest blog post or inspiring the subscribers to submit user-generated content.
  3. Even so, whatever the case is every word in our email should drive subscribers towards fulfilling our goal.
  4. In addition, if we want them to buy our newest product, we should focus on its benefits for the reader.

Advantages:-

Email Copywriting

Image result for advantages

 

  • Email marketing is highly cost-efficient.
  • Writing a great subject line is as important as a great email body copy.
  • We can create a huge amount of value to our leads with email marketing.
  • It provides a reliable communication medium between us and our leads.
  • If it is done right, can become the lifeblood of our business.

Email Copywriting

B2B Marketing, B2C Marketing, Business, Digital Marketing, E-commerce Email Marketing, Email Campaign, Email Hosting, Email Hosting Services provider In India, Email Marketing, InternetMarketing, Latest Technology, Lead Nurturing

3 Effective Email Tracking Tools (Opens & Clicks of email)

Email Tracking

email tracking

It is basically the tracking or monitoring sent, delivered, opens, clicks and bounce of emails to follow up with leads, job applicants, and partners. Email Tracking can be termed as the checking of metrics of your email marketing campaigns to improve their quality, efficiency, and effectiveness.

Working on Email Tracking

 

  • Email trackers are browser extensions from chrome, as it typically employs a tiny pixel image. Tiny pixel image of 1 x 1 attached with email is invisible to you.   email opens and clicks
  • But once you open the email, the image is loaded from a server and then the server records that data for tracking agency. These trackers vary in precision.
  • You can use this tool for recruitment and link building to save time and to know when to follow up with more emails.

Tracking Tools

email tracking tools, email tracking

There are many email tracking tools, three of them those who offer extra features and beyond basics are listed below:-

Snov.io

Snov.io’s unlimited email tracker offers emails open and clicks tracking as well as additional features. Features, for instance, are email scheduling, follow-up reminders, real-time notifications, and reports. It is a free and unlimited chrome extension that integrates seamlessly into Gmail. And it shows the exact number of clicks and opens, and help to enable or disable the monitoring of particular email addresses.

MailTrack 

 MailTrack offers the same features as offered by snov.io but it adds a branding signature to each email sent. So recipients may find out that you keep track of opens and clicks. It offers some additional features too but with the paid plan.  Therefore, you can see the opens information directly in the inbox and you can see if a person opened an email once or twice.  email opens and clicks

OrangeBox 

This service allows you to monitor the way recipients interact with your attachments. The document can be viewed and how far a recipient has progressed in reading it. And, you can see the exact percentage of reading by this so that you can make changes if the recipients are responding to it half-way.

Disadvantages of Email Tracking

  • Images can be blocked by default
  • Blockers installed by users
  • Previews count as an open
  • It doesn’t work for groups

There are advantages and disadvantages of email tracking. Images can be blocked by default so that your pixel images that are invisible will not load. Blockers installed so that trackers are not able to see the email or cannot track your emails. It doesn’t work for groups as if you sent a single texted message to groups you cannot track the exact count of opens for a particular message.

 

email tracking, best email marketing company in india, email tracking tools

 

https://en.wikipedia.org/wiki/Email_tracking

email opens and clicks       email tracking tools      email tracking tools      email tracking tools

B2B Marketing, Digital Marketing, Email Hosting, Email Marketing

What is Lead Nurturing ?

Lead Nurturing –

lead nurturing

Lead Nurturing is a process in which relationship is developed with buyers at every stage of sales funnel. Every stage of the buyer’s journey, Lead Nurturing basically focuses on two main elements which are marketing and the communication efforts. On listening to the needs of prospects and also providing the information and answers they need.

  • On average we can say that 50% of the leads in any system are not ready to buy.
  • Almost 80% of new leads never become sales.
  • Companies that excel in the lead nurturing generate 50% more sales-ready leads at 33% lower cost.
  • Makes 47% large purchases than non-nurtured leads.

So, it is effectively developing in today’s buyer-driven market place. However, it means establishing and nurturing buyer relationships with the help of the strategic lead scoring system. Therefore also filling out the framework with a content marketing plan.

To Establish Score Leads In Lead Nurturing –

 

To establish score leads in lead nurturing

Marketing and sales need to get together for developing a lead scoring strategy. Therefore to pinpoint where particular lead is within the brands buying model. Considered as backbone of Lead Nurturing System. It identifies when and how to address each buyer with the most timely and relevant communication. The details of any lead scoring system will be specific because every brand is based upon the industry, niche, and unique audience.

There are many dimensions of Lead Scoring that should be evaluated as we develop our strategy. Some of them are as follows:-

  1. Lead Fit: It describes how a particular buyer matches the brand’s ideal prospect or usual buyer. This introductory level data will help to know if a lead is worth pursuing or not.
  2. Interest: Tracking the online behavior to determine how attractive is our brand to the buyer and it is the next stage of lead scoring.
  3. Behavior: More closely monitoring lead behavior will indicate if the lead is serious about buying or just taking the information.
  4. Buying Stage And Timing: Scoring for the buying stage helps to determine where a buyer is within the brand’s sales model.
B2B Marketing, Digital Marketing, Email Campaign, Email Hosting, Email Marketing

Simple Mail Transfer Protocol

Simple Mail Transfer Protocol (SMTP)

SMTP (Simple Mail Transfer Protocol) is part of the Application Layer of the TCP/IP protocol. TCP/IP protocol used in sending and receiving e-mail.  An SMTP server is an application that’s primary purpose is to send, receive, and relay outgoing mail between email senders and receivers. It works with Message Transfer Agent(MTA), to send mail at the correct email address.

This Protocol is used to manage the SMTP (Simple Mail Transfer Protocol)  is limited in its ability to keep the messages at the receiving end, it requires some other protocols that let the user save the messages in a server mailbox and let them download periodically from the server, and those protocols are :

  • POP3: It is a Protocol is used to retrieve emails.
  • IMAP: This protocol allows both access to the mail and managing stored emails.

s soon as it listens for a TCP connection from any client, the Simple Mail Transfer Protocol process initiates a connection on that port. After successfully establishing the TCP connection the client process sends the mail instantly. The SMTP server is the always-on listening mode. A

SMTP is an application layer protocol. If a person wants to send the mails to open the TCP connection to the Simple Mail Transfer Protocol server and sends the mail.

It is an Internet Standard for sending emails on the internet.

Steps of sending mail through SMTP:

The sender prepares the mail and delivers it to the recipient’s mail address. Here, the MTA(Mail Transfer Agent) transfers this mail across the internet.

  • Composition of mail.
  • Submission of mail.
  • Sending mail to the receivers.
  • Processing of mail.
  • Access of mail.

Advantages of SMTP: –

  • It is simple to access the SMTP.
  • It increases the speed of Email Delivery.
  • Cost-effective.
  • Simplicity.
  • It is easy to understand the working of SMTP.

Email Hosting, SMTP Server

Steps for Transferring Emails over SMTP Server

Electronic mail (e-mail) is one of the most popular network services nowadays. Most e-mail systems that send mail over the Internet using a simple mail transfer protocol (SMTP) to send messages from one server to another. This Article reviews modern email protocols in use today, some of the Steps for Transferring Emails over SMTP Server.

Brief Introduction to SMTP

Steps for Transferring Emails over SMTP Server

If you use transactional emails for your websites or do any form of email marketing, you’ve probably heard the term SMTP. But you might be wondering, what’s SMTP Server and what does it do?

SMTP, which stands for Simple Mail Transfer Protocol, is a communication protocol, or set of regulations, utilize by mail servers to send and receive electronic mails over the internet. This protocol is important for marketers because it directly affects the emails you send and their deliverability.

SMTP Protocol

Steps for Transferring Emails over SMTP Server

A Simple Mail Transfer Protocol works in the following way: –

  • The sender and recipient of the message are specified
  • A request is sent to both the sender and recipient to confirm they exist
  • The message is transfer from the sender to the recipient

Technical Term needs to know

MUA (Mail User Agent)

Full form of MUA is  Mail User Agent when you create the message, the client software program you operate is called a Mail User Agent (MUA). when you send your message, you send it to a server called a Mail Transfer Agent (MTA)

Email client (e.g. Gmail, Yahoo, Outlook)

MSA (Mail Submission Agent)

Computer software run on an SMTP server that receives messages from an MUA. It checks for any errors before transferring to an MTA.

MTA (Mail Transfer Agent)

Software that checks recipient domain’s MX record to decide how to continue transferring the message (either to another MTA, or an MDA)

MX Record (Mail Exchanger Record)

Is a resource record that specifies from which server the recipient MUA for that domain can retrieve the message.

MDA (Mail Delivery Agent)

Software that stores messages for batch retrieval for MUAs

Steps for transferring Emails over SMTP Server

Steps for Transferring Emails over SMTP ServerFollowing are the Steps for Transferring Emails over SMTP Server

  • E-mail get submit using an MUA to a mail server’s MSA
  • The message is transferred to the server’s MTA (MTA and MSA are generally hosting at the same SMTP server)
  • The MTA tests the MX file of the recipient domain and transfers the message to another MTA
  • The message is hand off to the MDA, which saves messages within the right layout for retrieval through the receiving MUA
  • The receiving MUA requests the message from the MDA (normally with POP3 or IMAP)
  • The message  delivered to the receiving MUA‘s inbox

The SMTP server that you use to send out your emails is related to a particular IP address. This address is directly tie to your deliverability because it’s the address that ISPs use to test your sender reputation.

if you want to gain the high-quality possible deliverability for your bulk emails, you’ll need to apply a professional SMTP-provider that has been set up expressly for the motive of delivering bulk emails

 

Email Hosting

Who are the top 5 Best Email Hosting Services Provider in India

Best Email Hosting Services Provider in India- MailCot, ipage, CloudOYE, HostGator, Octane. Are you looking for the best email hosting services provider? An Email Hosting Services is an Internet hosting services that operates email servers.   Also, It usually offers premium email as opposed to advertisement-supported free email or free web email. Also, it differs from typical end-user email provider such as webmail sites.

Ipage, CloudOYE, Octane, HostGator, Email Hosting services,

Benefits of Email Hosting Services

  • Secure:- Hence, It means the complete transition of data that takes place is completely encrypted. Because no unauthorized party has any access to it.
  • Address Book:- Hence, This is one of the most significant aspects of Email Services. So, The companies provide their users with the ability to share an address book.
  • Spam Filters:- The best part about going for these services is that these come with spam and virus filtering features. An email hosting service provider usually makes sure that spam emails always remain out of the mailbox.
  • Adequate Storage:- Companies offering this service also ensure that its users get adequate storage space. All hosting companies provide storage space that is more than adequate to store thousands of critical messages.

Top 5 Best Email Hosting Services Provider In India

In this article we suggest Who is the top 5 Best Email Hosting Services Provider In India. The name of MailCot is the first rank in this list because they are cheap and reliable email hosting service provider, These are some other Email Hosting Services Provider in India 2. ipage, 3. CloudOYE, 4. HostGator, 5. Octane,

1.  Mailcot

Top 5 Best Email Hosting Services Provider In India, ipage, CloudOYE, HostGator, Octane Email Hosting Services Provider

Mailcot is One of the Best Email Hosting services provider in India. The company was established in the year 2012, we are serving Email Hosting and Email Marketing in India, USA, UK, Canada, Australia, South Africa, Singapore & Europe. So, Boost your sales and business with MailCot Email Hosting services.

2. ipage

Top 5 Best Email Hosting Services Provider In India, ipage, CloudOYE, HostGator, Octane Email Hosting Services Provider

ipage is a is an Endurance International Group brand. EIG owns some huge names. So, in the web hosting world like FatCow, Bluehost, HostMonster, Just Host, PowWeb, EasyCGI, StartLogic, Dot5Hosting, VPSLink, and more.

3. CloudOYE

Top 5 Best Email Hosting Services Provider In India, ipage, CloudOYE, HostGator, Octane Email Hosting Services Provider

CloudOYE Email hosting is a service offered by hosting service providers. Also, as a premium solution by hosting a wide array of email software applications on custom and dedicated email platforms.

4. HostGator

 

HostGator Set up your Business Email with email hosting services. So, Get on the fast-track with ✓99.9% Uptime Guarantee ✓5 GB storage ✓Email on Mobile ✓Super-Strong Spam Filters ✓45-Day Money Back Guarantee ✓24/7 Award-Winning Support and more.

5.  Octane

Ipage, CloudOYE, Octane, HostGator, Email Hosting services,

Octane Email Marketing India Octane Marketing is good services. so, No Spam. Business Booster 2.0 is a best-in-class service which allows you to boost your customer.

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